Hello, good people of Lagos, Nigeria, Africa and the world. Please stay safe. Yes, we must remember to always start with that. Stay safe, work from home if you have that option and take all the precautions as recommended by experts on Covid 19. Please, heal the world. Be our hero.

We need you. We are touched by a profound feeling of anticipation; a low-belly fear that we are stepping into a world that our young years have not afforded us the time and experience to know. Yet we know we must proceed. We must release this song we have no more excuses for keeping to ourselves.

If you are going to build a brand, you must know what a brand is. A search engines would provide various definitions among which I want you to consider these three: “The name, term, design, symbol, or any other feature that identifies one seller’s product distinct from those of other sellers.”, “It is the emotional and psychological relationship you have with your customers.”, “Brand is the personality of a business.”